Howl API Developer Documentation

At Howl, we transform real content into organic ads that are not impacted by AdBlock. Our goal is to lift publisher revenues from organic content through real-time bidding and machine learning solutions. The Howl API allows you to access our technology without having editors create manual links. Create an API key to get started or browse the full documentation below:

API Overview

• API Authentication
  • Creating an API key
  • Using your API key
  • Keeping your account secure
• Sending and Receiving Data
  • Data formats
  • Response fields

Publisher Tools

• Dynamic API
  • Create a new Narrativ Dynamic Link (SmartLink)
• ClickMate
  • Overview
  • Build a ClickMate Link
  • Query Params
  • URL Encoding
  • Example Code
• Merchant Feeds
  • Overview
  • Feed Schema
  • Formatting
  • Feed Delivery
• UTM Source Tracking
  • Overview
  • Building a Narrativ Attributed Link

Javascript Tag

• Howl Publisher Tag
  • Overview
  • Audit Mode Implementation
  • Active Mode Implementation
  • Active Mode Capabilities: Link Rewrite Options
  • Active Tag Capabilities: Dynamic price and merchant names (Out of Stock optimization)
  • Merchant Checkout Tracking: U1 Parameter Support
• Howl Brand Tag
  • Overview
  • Testing the Brand Tag
  • Web Implementation
  • Shopify Implementation
  • Google Tag Manager Implementation

Publisher How To

• How to Download Narrativ Chrome Extension
  • Step 1. Navigate to Chrome Web Store
  • Step 2. Add Extension
  • Step 3. Sign In
• How to Use Narrativ Chrome Extension
  • Create Links
  • Copy Existing Links
• How to Create Narrativ Mobile Links
  • 1. Log in to dashboard.narrativ.com on your phone – instructions below for Apple and Android
  • 2. Once you’re logged in, paste in any product URL
  • 3. Create and copy your link. You’re now ready to paste it into a story on any platform!

Merchandiser How To

• Product Feeds
  • Ingesting Product Feeds
  • Formatting
  • Send via FTP
  • Send via SFTP

Howl Legal

• Privacy Policy
  • What This Policy Covers
  • Information Collection and Use
  • Information Sharing
  • Interest-Based Advertising and Opting Out
  • Reviewing and Updating Information
  • International Information Transfers
  • Security
  • Policy Updates
  • Contact Us

Support

Need additional help? Feel free to reach out with any questions on integration or Howl’s content marketing platform!